Swarovski for Professionals


We are first choice the world over for the finest and most innovative precision-cut crystal products, fully supported by a comprehensive package of premium services.
Since 1895, Swarovski has shared its mastery of light and sparkle with the world.

The World’s leading provider of precision-cut crystal
for fashion, jewelry, accessories, lighting, architecture and interiors.

The Swarovski Group’s status as a leading-edge, world-class business is recognized in its turnover of more than €3 billion, and its significant global presence across 170 countries.

A family business
established in Austria in 1895 by Daniel Swarovski, which enjoys long-term business relationships.

One of Swarovski’s standout collaborations was with Christian Dior in 1956. He was the first designer to be immediately enchanted with the Aurora Borealis effect.

Corporate responsibility
addressing product safety, employee and societal wellbeing, and environmental sustainability.

Delivery date adherence
and commitment to customer oriented request handling.

Swarovski aims to deliver all orders ‘On Time and In Full’. Plus, as a customer-oriented company, it also offers an improved transparent and streamlined request handling process.

With outstanding quality that ignites greater brilliance in others.

100% quality controlled crystals
using a patented lead-free* formula.

*Crystal glass and all other materials containing 0,009% (90ppm) lead or less

State-of-the-art techniques
such as Hotfix Glue and Platinum Pro foiling, ensuring unprecedented durability.

Unique brilliance and premium cuts
through advanced technology and high-precision manufacturing.

Swarovski crystals are unmatched in their sparkle and brilliance.

Jean Paul Gaultier

Creating limitless expressions of style and design

Creating exclusive designer editions
made accessible to you.

Swarovski has always enjoyed exciting collaborations with both established and rising design stars.

Crystalactite Pendant -
Maison Martin Margiela for Swarovski

At the forefront of product innovation
adding a touch of glamour to any product.

Our product launches are designed to resonate with emergent fashion trends, bringing sensational sparkle to myriad products across the price spectrum.

Covering the needs of a wide range of segments

More than 15,000 stock keeping units and 130 standard products of forward integrated solutions provide more than 200,000 variations.

Cutting-edge customized crystal solutions

Swarovski offers an array of customization options, with special cuts, shapes, colors and effects. For the ultimate personalized crystal design there is the capability to print onto crystals and to combine crystal with a wide range of materials.

Infusing glamour that transforms, elevates and enlightens.

Seen on the couture catwalk,
and at premium international events, as well as in the biggest movies.

Swarovski is the first choice of the world’s most talented emerging and established designers. The special collaboration with Jean Paul Gaultier saw Swarovski launch the Crystal Spikes and Studs at the designer’s Haute Couture Show SS14.

Jean Paul Gaultier and model wearing a jacket enriched with Swarovski crystals.

Miranda Kerr dazzles at the 2013 Victoria's Secret Fashion Show.

Swarovski has been adding dazzle to the celebrated Victoria’s Secret Fashion Show for twelve years. It is also renowned in the entertainment industry for having put sparkle in movies such as Titanic, Moulin Rouge and several James Bond films.

A Top luxury fashion brand
that collaborates with world-class labels.

The groundbreaking cooperation, Little Black Dress, brought together twenty-two established and rising stars, including Giorgio Armani Privé, Givenchy by Riccardo Tisci, and Sonia Rykiel.

Sharing a strong brand
through effective branding programs.

Swarovski provides you with world-class branding and marketing communication solutions. Its ingredient branding not only adds glamour to your product, it conveys quality and expertise, offering a seal of authenticity that increases consumer confidence and strengthens your brand.

After working with Swarovski for over 11 years I can't even imagine doing the Victoria's Secret Fashion Show without them. They bring sparkle and brilliance to our runway outfits and truly help to make the show the incredible fantasy that it is.

Monica Mitro

EVP Brand Communications & Events, Victoria's Secret

Multifaceted Services inspire every stage of creation.

A full range of design and application services
tailored to your needs.

Access to premium communication platforms
offered to selected customers.

Swarovski's effective communication platforms offer superb promotional opportunities to selected customers.

The new Crystal Collection App even allows advanced online-offline browsing of the entire collection, alongside information on the latest launches.

From Design to Distribution, we shine a light on new opportunities for growth.

Exceptional jewelry and gift solutions
to expand your product range.

Swarovski has market-leading expertise in top-quality private label and licensed jewelry, and offers you an array of inspiring corporate gift ideas.

Access to effective retail platforms
provided for exclusive partners.

Swarovski's multi-brand retail concept, Cadenzza, currently has a network of nineteen stores all over the world. Moreover, Swarovski has a distribution channel of around 2,000 Swarovski-branded stores, which can be made accessible for exclusive partners.