Design History: Swarovski and Dior

Swarovski and Dior

Christian Dior was undoubtedly one of the most influential fashion designers of the last century. He saw the potential of Swarovski Crystals with the Aurora Borealis effect for his fashions and consequently incorporated it into his work. The beginning of a success story for both companies.

60 years ago the Northern Lights went crystal

In 1954 the first experiments on the development of a new surface coating for SWAROVSKI crystals began. In this process an interesting effect was achieved: it produced exactly the colors that bring to mind the Northern Lights – the Aurora Borealis. Just two years later, in 1956, SWAROVSKI launched the glamorous Aurora Borealis crystal effect.

With this surface coating, the classic Swarovski crystal was transformed into a glittering gem­ – its colors changing from a fascinating green to blue and violet and to a magical red. The first designer to be fascinated by this new effect was Christian Dior himself. Without hesitation he used the AB effect in his collection the same year. From that point on, Aurora Borealis experienced unparalleled success in the design world, and remains a SWAROVSKI classic that brings glamour to those who choose to wear it. We have continued ever since to innovate the perception of crystal, with new colors, effects and shapes. And we will keep on doing so.

Collection App - Aurora Borealis effect

Selection of crystals with Aurora Borealis coating

Crystal Collection App

The selection was created with the Crystal Collection App. If you want to create your own selection, just download the Swarovski Crystal Collection App for free, and go straight to the crystals you’re looking for and select the shapes, cuts and sizes you want. Be inspired!