Industrial and Gift Design

Our industrial design team continuously comes up with new fascinating applications for crystals. From lighting and lifestyle to electronics and sports, the design team translates the fusion between two worlds into a unique visual differentiation. 

Creative Framing
We collect relevant project and customer information,  create a solid briefing and define success criteria for trend development

Design research
We research current and upcoming designs and derive conclusions for competitive advantages

Design theme creation
We brainstorm ideas and approaches to create a bandwidth of relevant design themes

Concept ideation
We create concepts for each theme to illustrate creative potential

Gift or industrial design development
We jointly select most promising directions and develop the design with input from relevant development stakeholders

Technical drawings
We translate the design intent into feasible technical data using adequate data formats

Technical instructions
We document the design in its details for easier translation to development partners

Modeling & Prototyping
We evaluate designs based on mock-ups and create final prototypes for design freeze

Presentation tools
We develop compelling verbal and visual presentation solutions to communicate the design story and benefits

We provide expert input in creative challenges and serve as sparring partner to define creative opportunities

Customer workshops
We organize workshops to brainstorm opportunities for crystal design trends and collaboration potential

Creative Direction
We develop graphic solutions as stand alone concepts or supporting product graphic or communication

Quality management
We ensure the highest design quality by balancing production requirements with fine tuning design adaptations