The Next Evolutionary Step: Swarovski Shimmer
Inspired by Swarovski’s famous Aurora Borealis surface finish, Shimmer is an ultra-brilliant crystal coating that builds on the spectacular precedent set by AB. Originally designed for the world of dancesport, it’s easy to see how Shimmer accentuates each angle and movement with a shower of sparkle under stage lights. Shimmer’s light refractions catch and throw the light, adding a special radiance that makes colors even more dazzling, more intense, more glamorous. This merging of futuristic shimmer with crystals in stunning nature-tech hues speaks to our desire for heightened sensory experiences.
Now Swarovski has extended the Shimmer assortment with six new kaleidoscopic colors and effects to all product groups: Black Diamond + Shimmer; Erinite + Shimmer; Light Colorado Topaz + Shimmer; Light Sapphire + Shimmer; Light Siam + Shimmer; and Light Topaz + Shimmer. The result is a soft, elegant brilliance that radiates multiple shades of a single color.
The color-effect combinations across the assortment are homogenous, enabling a wide spectrum of design opportunities. The new Shimmer colors and effects are available for Round Stones, Fancy Stones, Sew-on Stones, Beads, and Pendants (all of which also come without the Shimmer coating). Forward integrated elements featuring the new colors and effects include Flat Back Bandings, Rivets, Rose Pins, Roses Montées, Crystal Fine Mesh, Crystal Mesh, and Crystal Rocks, plus Fine Rocks and Ultrafine Rocks (which comes in Crystal, Light Siam, and Tangerine).
Ideal for use in fashion jewelry and watches, apparel and accessories, and also the DIY segment, Shimmer effect is easy to apply using the usual standard application techniques. Like AB, Shimmer is very durable, resistant to abrasion and plating, as well as chemical, environmental and mechanical influences—further details on this and care instructions can be found in the Application Manual. Customizable options are also available, which can be found in the Customized Catalog.