The art of stylish gift giving
Karlie Kloss, the new brand ambassador for Swarovski, is a natural fit with the crystal maison: more than just stunningly glamorous, she stands for intelligence and modernity, freshness and self-confidence, elegance and spontaneity.
Much more than a model, her CV shows her to have an innate understanding of social media with the Klossy YouTube channel, the founder of the Kode With Karlie scholarship, and the philanthropist/businesswoman behind Karlie's Kookies, which earned her worldwide respect.
A delightfully quirky video for YouTube and Instagram kicked off her collaboration with Swarovski, where she hams up several attempts to pronounce “Swarovski” (the question the company is most frequently asked). Since then, she has starred in the “Be Brilliant” campaign shot by British photographer Craig McDean, which goes live in Fall/Winter 2016.
The theme is a "day in a life" where we see her in a variety of looks from everyday chic to high glamour. Set in New York City’s glossy The Top of the Standard at the Standard High Line Hotel, the story shows Kloss changing her look throughout the day using pieces from the new Swarovski collection. “It’s all about celebrating the special moments in life, from the extraordinary to the everyday,” she says. “The pieces in the collection allow women to shine a little brighter, no matter what the occasion."
Swarovski’s new brand ambassador brings to life five stunning new jewelry pieces from the Swarovski Collection, and shows how to wear them to transform her look:
Perfectly on-trend, the sleek Crystaldust Cuff is an ideal gift. Crafted in silver Crystal Rock with steel-capped ends, it’s a combination of the hugely popular Slake and Stardust designs. Worn singly or stacked up the arm, the Crystaldust Cuff will be greatly appreciated.
The gift of a timepiece is a gift for a lifetime. This feminine watch is rose-gold-plated with a white silver-tone sunray dial, a sleek case embellished with over 1,700 crystals, and a white leather strap. A celebratory gift in recognition of a special occasion.
A pair of beautiful rose-gold-plated pierced earrings will always be treasured. Featuring a clear pavé chevron suspended from a square-cut red stone, its classic-contemporary appeal makes it a thoughtful gift.
The Funk necklace, a companion piece to the Funk earrings, consists of a clear pavé chevron suspended from a square-cut red stone. Its clean lines make it perfect for casual or formal occasions, worn singly or mixed and matched with other pieces from the range. A gift for all seasons.
A cutting-edge gift for someone who likes to make an entrance, this dramatic necklace features five clear pavé chevrons suspended from square-cut stones. Timeless elegance with contemporary style.