6. Correct use of trademark symbol „®“
Acknowledge the Swarovski® trademark using proper trademark symbols and legends.
The Swarovski trademark is a registered trademark of Swarovski AG around the world. In all marketing materials that reference the Swarovski trademark, use of the trademark symbol ® is required, as is use of the following trademark legend: Swarovski® is a registered trademark of Swarovski AG.
The ® symbol should be used upon the first or most prominent reference to the Swarovski trademark. The Swarovski trademark needs to be marked with the ® symbol only once per contiguous document, or in the case of online usage, once per separate webpage.
The trademark legend should appear in legible typeface at the bottom of the advertisement, at the end of the document (e.g., last page or back cover), in a persistent legend or link at the bottom of the webpage, or at another location that compliments the design, provided that the legend is easily accessible, visible, and legible.